SEO – Search Engine Optimization
SEO or Search Engine Optimization is How to Tweak Your Website’s Rankings Upward
SEO or Search Engine Optimization is a broad term for positioning your website to be favorably treated by the search ranking algorithms of the big search engines. Its components include activities performed “on-page” and “off-page” with regard to your website. The most basic part of SEO is Keyword Research or better named keyword phrase research.
“On-page” SEO is critical for keyword phrase recognition by the search engines and includes far more than simply being repetitive with your keyword phrases. “Off-page” SEO are all the activities which bring recognition to your website usually in the form of a “link” to your site. Without SEO, your small business website will be like a needle in the haystack known as the World Wide Web.